Did You Know?

At 35.3 million, Hispanics are the largest ethnic group in the U.S.

The Hispanic population grew 58 percent between 1990 and 2000.

Nearly half of all Hispanics live in the Western U.S.

Hispanics are a young population with a median age of 25.9 years.

Hispanic households are larger on average with 3.9 members per household.

Hispanics are the largest minority in the US, with purchasing power projected to exceed $1.2 trillion by 2012.

The Hispanic market is among the fastest growing demographic segments in the United States.